Sugar Daddy – Underbelly Boulevard Soho

Some comedy shows aim simply to entertain. ‘Sugar Daddy’, written and solo-performed by comedian Sam Morrison, does something far rarer, it makes an audience laugh until their cheeks ache, and then quietly reminds them how fragile and beautiful love and life can be, it delivers a comedy punchline and at the same time, leaves an emotional wound.

Performed at Underbelly Boulevard Soho, Morrison’s one-man show begins with the easy rhythm of stand-up. He has high energy levels, bounds around the stage with a burst of nervous enthusiasm, the kind that feels wonderfully unpolished and instantly human. You can tell early on that he is deeply connected to his story and wants to tell it. That slightly anxious energy becomes part of the charm of this piece. Morrison does not hide behind the safety of slick performance. Instead, he invites the audience into his story with disarming openness, as though the room has become a temporary community, a shared safe space, rather than a theatre.

‘Sugar Daddy’ centres on the real-life relationship between Morrison and his late, older partner, Jonathan, whom he met during a summer in Provincetown. Their connection was joyful, unexpected, and deeply affectionate. When Jonathan died during the Covid-19 pandemic, Morrison was left with the unbearable task of processing both grief and the strange practicalities of continuing his life without him. Rather than retreating from the pain, he turned it into material, building a show that blends stand-up comedy with intimate storytelling.

What makes ‘Sugar Daddy’ so utterly compelling is the way Morrison balances humour with sincerity. The jokes arrive quickly, ranging from self-deprecating observations about his own anxieties, his religion, to wildly absurd stories involving muggers, seagulls, and unexpected health diagnoses. Yet beneath the comedy runs a steady emotional current. Morrison is not merely telling jokes; he is telling the story of a love that changed him.

His storytelling style is conversational and energetic, frequently punctuated by giggles at his own punchlines and playful exchanges with the audience. This creates a feeling of spontaneity that keeps the room engaged even when the narrative drifts into more reflective territory. Moments of quiet sincerity appear between the laughs, giving the show a rhythm that feels both theatrical and deeply personal.

What lingers long after the applause is Morrison’s honesty. The show never pretends that grief can be tidied up or explained away. Instead, it shows how humour can exist alongside heartbreak. The laughter becomes less about escaping loss and more about learning to carry it.

By the end of the evening, ‘Sugar Daddy’ reveals itself as far more than a comedy routine. It is a love story, a meditation on resilience, and a reminder that sometimes the bravest thing a performer can do is stand in front of strangers and tell the truth.

It is the kind of show that leaves you laughing on the way out of the theatre while quietly thinking about it for days afterwards. This is highly recommended comedy theatre that runs at Underbelly Boulevard Soho, London until 4^th April. Tickets are available at https://underbellyboulevard.com/tickets

Reviewer: Alan Stuart Malin

Reviewed: 10^th March 2026

North West End UK Rating: